Class: Alice Acheson - The Greatest Marketing Tool

Friday, February 28, 2014 - 10:00am to 1:00pm

Fri., Feb. 28 • 10:00-1:00 pm • $60

As a writer, your first step to market your book is to talk to everyone. You never know who the listener might be: an agent, publisher, bookseller, or future reader. Acheson shares what works, what doesn't, and why. Learn the tools to create a well-honed, every-useful selling description. You'll leave the workshop with some essential sentences that can be expanded after you've won the audience's attention. 

The pre-class assignment is to write a thirty-second pitch, practice it out loud many times, and memorize it so it sounds like conversation.