Inter-Organizational Trust for Business-To-Business E-Commerce (Hardcover)

Inter-Organizational Trust for Business-To-Business E-Commerce By Pauline Ratnasingam Cover Image
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Internet use for business-to-business e-commerce is expected to grow at spectacular rates. Many experts feel that perceived lack of trust in e-commerce transactions on the Internet has contributed to the slow adoption of e-commerce in the recent past. This book provides an avenue for managers and researchers to explore, examine and describe interorganizaitonal trust relationships in e-commerce participation. With the identification of trust behaviours in business relationships this will increase the awareness of e-commerce participants, who can then examine their own and their trading partners' trust behaviours.
Product Details
ISBN: 9781931777759
ISBN-10: 1931777756
Publisher: IRM Press
Publication Date: January 31st, 2003
Pages: 224
Language: English