Mobile Marketing Connections (Hardcover)

Mobile Marketing Connections By Hui Liu Cover Image
By Hui Liu
Email or call for price


Mobile Marketing Connections explores the modern world of mobile e-commerce, in which mobile applications, social media, and QR codes are amongst a plethora of current marketing techniques. In a specific and thorough manner, Liu Hui breaks down these categories of and approaches to marketing through mobile devices, shedding light on how modern methods may be utilised for optimal commercial success. Whether you are an entrepreneur, a CEO, a student of marketing, or even just a consumer, this book offers insights on the strategies of mobile marketing behind today’s world of consumption, ultimately answering the question: how can marketing be enhanced in the era of the Mobile Internet?

About the Author

Liu Hui is a veteran in value marketing and serving as a consultant for many companies, like Wahaha Group. Over the years, he has been devoted to the research on the internet marketing and e-commerce.
Product Details
ISBN: 9781927670279
ISBN-10: 1927670276
Publisher: Royal Collins Publishing Company
Publication Date: June 30th, 2020
Pages: 322
Language: English