Class: Alice Acheson - Your Book - What's Next?

Sat., Sept. 21 • 10:00-5:00pm • $150

 

 

The first draft has been written, you've probably decided on the method of publishing your book, but how are you going to market and sell it?  The publishing industry has made a quantum shift.  How do you allot time, energy, and money to the marketing tasks and demands of the publishing world -- without neglecting your writing?  Learn to choose "something old, something new, something borrowed, something ...." true (to your book). 

Pre-class assignment: Write a "sell sheet: based on instructions received upon registration.  It can later be used for reviewers, interviewers, bookstores, and distribution suppliers.

Alice Acheson, a Marketing Specialist and Publishing Consultant with decades of experience, works with authors, illustrators and photographers plus large and small publishers.  She has edited books, negotiated contracts, and sold subsidiary rights. Her publicity work has been recognized with many New York Times bestsellers (four simultaneously) and a Literary Market Place Outside Services Award for Advertising, Promotion, and Publicity. Her knowledge and handouts are the key to your publishing success.

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