Class: Alice Acheson - Greatest Marketing Tool
Fri., Sept. 20 • 10:00-1:00pm • $60
As a writer, your first step to market your book is to talk to "everyone." You never know who the listener might be: an agent, publisher, bookseller, future reader. They ask about your book, you respond "Uh, well, it's about so many things...." Stop! You've already blown it!
Acheson shares what works, what doesn't -- and why. The pre-class assignment is to write that 30-second pitch, practice it out loud -- many times -- and memorize it so it sounds like conversation. (Instructions provided upon registration.)
Learn the tools to create a well-honed, ever-useful, selling description. You'll leave the workshop with some essential sentences that can be expanded after you've won the audience's attention.
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