Predictably Irrational: The Hidden Forces That Shape Our Decisions (Paperback)

Out of Print

About the Author


Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University. He is the founder and director of the Center for Advanced Hindsight. His work has been featured in many outlets, including the New York Times, the Wall Street Journal, the Washington Post, the Boston Globe, and others. He lives in Durham, North Carolina, with his wife, Sumi, and their two creative children, Amit and Neta.
Product Details
ISBN: 9784152091666
ISBN-10: 4152091665
Publisher: Hayakawa Publishing/Tsai Fong Books
Publication Date: October 2010
Pages: 440
Language: Japanese