In the bestselling tradition of Switch and Made to Stick, Ori Brafman reveals how organizations can drive growth and profits by allowing contained chaos and disruption the space to flourish, generating new ideas that trigger innovation.
In The Chaos Imperative, organizational expert and bestselling author Ori Brafman (Sway, The Starfish and the Spider) shows how even the best and most efficient organizations, from Fortune 500 companies to today's US Army, benefit from allowing a little unstructured space and disruption into their planning and decision-making.
About the Author
ORI BRAFMAN is an entrepreneur and author of "The Starfish and the Spider". He is a sought-after speaker who has presented before audiences at Microsoft, Amazon, and Stanford Business School. He lives in San Francisco.
JUDAH POLLACK is a regular speaker at UC Berkeley's Haas School of Business, as well TEDx conferences around the country. An expert in the field of leadership, Pollack has worked with Google, SAP, and Oracle, as well as with the Special Forces and the Army's senior leadership. Most recently he developed a program to help returning soldiers reintegrate into non-combat military life from the experience of war.
“This useful and practical book will be welcomed by managers looking for new ways to innovate.” -Publishers Weekly